Cookie Policy

This Cookie Policy ("Policy") explains how our website uses cookies and similar technologies to provide you with an enhanced user experience, personalize content, analyze website traffic, and improve our services. This Policy should be read in conjunction with our Privacy Policy.

What Are Cookies?

Cookies are small text files that are stored on your computer or mobile device when you visit a website. They are widely used to enhance website functionality and provide a personalized browsing experience. Cookies may be set by the website you are visiting (first-party cookies) or by third-party services integrated into the website.

How We Use Cookies

We use cookies and similar technologies for the following purposes:

  1. Essential Cookies: These cookies are necessary for the proper functioning of our website and enable you to navigate and use its features. They help us deliver the services you have requested, such as adding items to your shopping cart and processing payments.

  2. Performance and Analytics Cookies: We use these cookies to collect information about how visitors use our website, such as the number of visitors, the pages they visit, and the sources that referred them to our site. This helps us understand and analyze website traffic and improve our website's performance and functionality. The information collected is aggregated and anonymous.

  3. Functionality Cookies: These cookies allow our website to remember choices you make and provide enhanced features. For example, they may remember your preferences for language, currency, or personalized greetings. These cookies enhance your browsing experience and make it more convenient.

  4. Advertising and Targeting Cookies: We work with third-party advertising partners who use cookies to deliver personalized advertisements based on your browsing activities and interests. These cookies may track your visits to our website and other sites and gather information to provide you with relevant ads. We do not control the data collected by these cookies, and their use is subject to the privacy policies of the respective advertising partners.

Your Cookie Choices

By using our website, you consent to the placement of cookies on your device as described in this Policy. However, you have the right to control and manage cookies. You can set your browser to refuse all or some cookies or to alert you when cookies are being sent. Please note that disabling or blocking cookies may impact the functionality of our website, and certain features may not be available.

Third-Party Cookies

In addition to our cookies, third parties may also place cookies on your device when you visit our website. These third-party cookies are subject to the respective third parties' privacy policies, and we encourage you to review those policies.

Updating Our Cookie Policy

We may update this Policy from time to time to reflect changes in our practices or for legal or regulatory reasons. Any updates will be posted on this page with a revised effective date. We encourage you to review this Policy periodically to stay informed about how we use cookies.

Contact Us

If you have any questions about this Cookie Policy, please contact us at

customerservice@purple-co.com.

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